Pumpkin Nights'
Case Study
See how we’ve solved challenges for seated venues, timed ticketing and general admission events.
Pumpkin Nights
Pumpkin Nights is one of the largest Halloween trail-style events in the U.S., welcoming more than 200,000 attendees each fall across two months of timed-entry experiences. With plans to expand into a new city in 2026, the team needed a ticketing platform that was flexible, scalable, and easy to replicate.
After dealing with clunky legacy systems like Active Endurance and Showclix, Pumpkin Nights turned to TicketSocket to modernize their checkout flow, reduce entry lines, and implement a system that could grow with them. What they found was more than a vendor—they found a partner ready to help them scale.
Challenge
Outdated Ticketing Systems Were Slowing Growth
Previous ticketing platforms were difficult to manage, lacked modern user experience, and created friction at nearly every stage—from customer checkout to staff operations. As Pumpkin Nights prepared to expand, they needed systems that could support repeatable success.
Our Solution
Modern Checkout Experience
TicketSocket provided a custom-branded, white-labeled calendar interface, giving the event a beautiful and intuitive front-end experience—built to convert and match the brand’s visual identity.
Built for Growth
With timed-entry ticketing, scanner app integration, and fast onboarding, TicketSocket set the stage for operational excellence and future expansion. The system’s modular nature made it easy to scale into new markets while maintaining full control and consistency.
Challenge
Long Entry Lines and Onsite Inefficiencies
Previous years had been plagued by lengthy wait times and inconsistent scanning workflows, creating a rocky start for guests at the front gate.
Our Solution
Streamlined Onsite Check-In
TicketSocket supplied scanning hardware and onsite support, helping the Pumpkin Nights team reduce lines, troubleshoot in real time, and ensure staff was fully trained for opening weekend at both locations.
Timed Entry + Walkable Layout
Timed ticketing smoothed out crowd flow throughout each night, while efficient scanning at the front gate ensured a seamless, walk-through experience once inside.
Challenge
Need for Reliable Support and Customization on a Tight Deadline
Right before launch, the Pumpkin Nights team made the bold decision to switch ticketing providers—and needed a partner who could meet the moment.
Our Solution
Fast, Collaborative Onboarding
For the first time FIBA had control over their ticket buyer database.
Responsive, Ongoing Support
Whether troubleshooting edge cases or offering guidance on conversion improvements, the TicketSocket team remained available and proactive—helping the client not only meet but exceed their goals.
Results
Shorter Lines, Smoother Entry
Thanks to a streamlined check-in process and timed entry, long entry lines are a thing of the past—creating a more magical experience from the moment guests arrive.
20% Increase in Pre-Sale Tickets (Year Over Year)
With a better online experience and more efficient ticketing system, pre-sale volume continues to rise each year—up 20% annually since switching.
Scalable System, Ready for Expansion
With a repeatable setup, white-label branding, and collaborative dev support, the Pumpkin Nights team is now preparing to expand into a new city in 2026.
A Platform That Lets the Team Focus on the Experience
With ticketing and logistics handled, the team can focus on what really matters: delivering a one-of-a-kind Halloween experience for their guests.
Let’s get you a demo!
Explore TicketSocket, or create an account and start elevating your events. You can also contact us to design a custom package for your business.
Up Next
Case Study: Spartan
Find out how Spartan Race gained
a 20+% increase in conversions with our solutions.
Let’s get you a demo!
Explore TicketSocket, or create an account and start elevating your events. You can also contact us to design a custom package for your business.